Business paradigms are changing. Let’s admit that, the inflationary economic cycles, scarce resources and the growing population has compelled us to look for alternative ways of doing things. In addition to that, I won’t mind saying that technological advancements have pushed things further. The traditional modes of doing businesses are now replacing with the new ones. And that is regarding every business, be it large or small, taking smooth shift. However, in the dense tech competition, the online presence matters a lot and for the online presence, beautiful and interactive design is a prime thing.
So, from the above discussion, there’s one thing for sure, design matters. But the thought of the day is, often we hear that hiring the best graphic designer is no less than buying Taj Mahal. Is it so? Well, what can I say? All I am here to do is get you ideas on how to hire the best graphic designer without running out of budget. Want to know what are some secrets to nailing it down? Ok, let’s tell you
Instead of international designers, give locals a try
Trust me, I love Allama Iqbal, whenever I look at this thought provoking line of Allama Iqbal’s poetry,
I get to know that why he used to say such things. Our problem is, we will rarely give a chance to locals. On the whole, we keep thinking that a person getting everything from another corner of the world will be something out of the box.
Anyways, my suggestion is, always try to opt for local graphic designers first. For instance you are going to start a new business in Pakistan and you want to hire someone to take care of your design and branding requirements. The first thing you should do is, try looking for a local graphic designing company. Say, if you are based in Islamabad, your possible searches should be like Logo Design Company in Islamabad, Best Graphic Design Companies in Islamabad and likewise. And if you are stationed somewhere in Lahore or Karachi, you should play around with the local searches accordingly.
Why do I say so. It’s because, there are multiple benefits of doing so. However, few of these include:-
- Easy communication
- Reasonable Budgets
- Communication Cost Saving
- Time to time in person meetings
So, you see, why I always advise businesses to go for local graphic design agencies instead of hiring international brands.
Try Retaining Them For a Long Term Instead of One Time
Designs keep on changing. Sometimes, all you need is a time to time variation and changes in your design. Anyways, let me share you my experience, when I work with someone, I always give my client options, either to go one time or to go on a monthly basis for a defined time period. And within these if they ask me the reason to opt monthly, then I tell them it’s going to be good for both of us.
Once again, let’s try to draw conclusion by using an approach. Say you have a very small agency but you are capable enough and you’ve got the best graphic designing team in the town. Try to brief your client, if they opt one time, we won’t mind but in one time, we won’t cover any extra mile. However, on a monthly basis, we will keep delivering few other things as well. Such as social media posts, the covers and any other requirement that may come in. Try to differentiate between the one time and per month basis cost. It will help your client in evaluating things easily.
In addition to the above mentioned things, I believe, pitching client like this will help him in evaluating the importance of retaining you on a longer basis.
Clear Communication At Earlier Stage Will Save You Time & Money Too
While offering my services as some of the renowned graphic designer in Islamabad and Pakistan, I believe clear communication comes first. The only reason that lengthens the project and the cost is miscommunication. The better you get brief from the client, the earlier you will finish it. At the same time, the same thing applies on the client side as well. So, I believe, clearer the client will speak, more it will help him to get things done quickly and within the budget.
With a hope, you will have devised a brief idea on what to do so as to get the best graphic design company and that of without ruining your budget. Still, if there is something more that you would like to add on or there’s anything you want to share. Do let us know in the comments.